Cubicle to CEO 291. They Stopped Marketing and Built a Multi 7-Figure Firm By Focusing On This Instead
Could your business not only survive, but thrive, if you eliminated all external marketing efforts?
This boutique firm did just that, and scaled to multi-seven figures annually—entirely through referrals.
Today’s case study features Jessica Marx, a former corporate healthcare executive who launched Tailored Premier, a business advisory firm, with an unconventional approach: no traditional marketing, just a relentless focus on delivering best-in-class results so impactful that her clients do the selling for her.
As a result, her 100% referral based business is thriving and pays out tens of thousands of dollars annually to their partners.
With a simple referral deck, high-value referral partners, and an invitation-only referral program, she’s showing us why business isn’t one size fits all and that in her case, the best marketing strategy for her business might just be no marketing at all.
Connect with Jessica:
Link mentioned in this episode:
- Referral Case Study: https://link.chtbl.com/0S-dsD4W
Episodes with wealth advisor, Kaitlyn Carlson:
- This Wealth Advisor’s Investment Strategy To Grow A $15M Portfolio And Retire On $165K/Year: https://link.chtbl.com/7BuSVxwt
- How Much Is Enough In Your Business? Wealth Advisor Shares Shocking Truth: https://link.chtbl.com/U05UjFBx
- [Q2 2023 Income Report] Our Lowest Ad Spend In Years Still Generated $126K In Revenue: https://podcasts.apple.com/us/podcast/q2-2023-income-report-our-lowest-ad-spend-in-years/id1470966370?i=1000622897242
- [Q3 2023 Income Report] What Did Taking A Month Off Do To The Business Bottom Line?: https://link.chtbl.com/b1mfYwOo
Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://cubicletoceo.co/quiz
If you enjoyed today's episode, please:
- Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you.
- Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
- Subscribe for new episodes every Monday.
Learn more about your ad choices. Visit megaphone.fm/adchoices