PRODUCTEA with Leah, Growth & Senior Leadership

88: Teresa Torres - Under the hood of Solopreneurship

17 snips
Dec 15, 2024
Teresa Torres, an accomplished author and product discovery coach, shares insights on solopreneurship. She discusses the crucial balance between personal boundaries and professional demands, emphasizing the need for clarity in help requests. Teresa reveals her unique pricing strategies and how they reflect the value of services offered. She also addresses the importance of energy management during speaking engagements and highlights the nuances of client investment in coaching. Get ready for a candid look at the pressures and pleasures of running your own business!
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ANECDOTE

Introversion vs. Extroversion

  • People mistake Teresa Torres for an extrovert, but she needs alone time after social interactions.
  • She manages this by declining coffee meeting requests, leading people to compare her unfavorably to the more extroverted Gib Biddle.
ADVICE

Sharing Knowledge Effectively

  • Share knowledge through scalable channels like blogs or podcasts rather than one-on-one interactions.
  • This maximizes reach while respecting personal energy limits.
INSIGHT

Strategic Speaking

  • Speaking engagements serve different purposes for different people.
  • Teresa Torres uses them strategically for lead generation, unlike Marty Cagan, who uses them more broadly.
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