Industry Relations

And they all fall down...

Nov 13, 2024

Greg shares reflections from the NAR Boston conference, highlighting the election's potential impact on HUD and real estate policies. The duo discusses complexities within MLS structures and the possible domino effect of changes to the Clear Cooperation Policy. With Zillow's influence on MLS under scrutiny, they critique NAR's transparency in communications surrounding these sensitive issues. The conversation also touches on MLS independence and the future of in-person events in a shifting landscape.

56:11

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Quick takeaways

The recent U.S. election may significantly reshape HUD's future, impacting vital housing policies and economic dynamics in real estate.

Attendees of the NAR Conference expressed a mix of disappointment and hope, highlighting the industry's need for innovative solutions amidst challenging sentiments.

Concerns about Zillow's influence on MLS practices illustrate the pressing need for industry adaptations to maintain a competitive brokerage landscape.

Deep dives

The Importance of Client Engagement

In the current challenging real estate market, maintaining buyer motivation and loyalty is crucial for agents. Leveraging innovative tools like One Home by CoreLogic can significantly enhance client engagement. This platform integrates seamlessly into existing systems, facilitating higher levels of customer satisfaction and repeat visits among users. By creating an invite-only access experience, agents can offer their clients a uniquely valuable service that stands out in a competitive landscape.

Intro

2min

Political Satire and Real Estate Dynamics

20min

Unraveling the Complexity of a Century-Old System

2min

Navigating the Future of MLS and NAR

12min

Challenges and Intrigues in MLS Team Acquisition

2min

Navigating the Future of MLS and Association Relationships

2min

The Future of In-Person Events

17min

Greg just landed back home from NAR Boston and Rob is curious to what insights he learned. Greg’s main insight is that he isn’t as young as he once was.

1. Election Impact on Real Estate:

• Rob and Greg delve into the recent election results, exploring how potential changes in government could impact HUD and real estate policies.

• Debate on the future leadership of HUD and the potential impacts on the industry.

2. National Association of Realtors (NAR) Conference Recap:

• Greg shares insights from the recent NAR conference, touching on the atmosphere post-election and key sessions he attended.

• Discussion about attendee sentiment, especially regarding political and economic concerns within the real estate industry.

3. MLS (Multiple Listing Service) & CCP Discussions:

• The episode dives deep into the complexities of MLS structures, with Greg suggesting a “domino effect” that could lead to significant industry shifts if CCP (Clear Cooperation Policy) and co-mingling rules were altered.

• Speculations on Zillow’s role in the MLS space, its motivations, and how upcoming changes might benefit or challenge existing MLS structures.

4. NAR’s Controversial Communication:

• The hosts criticize NAR’s handling of sensitive topics, including CCP discussions, arguing for more transparency and authenticity in its public communications.

5. MLS Independence and Potential Changes:

• Rob and Greg discuss the possibility and challenges of MLS organizations operating independently of NAR.

• Debate around whether separating from NAR could lead to more effective and regionally responsive MLS services.

6. Event Announcements:

• Promotion of the upcoming “MLS Reset Conference” in Arizona (January 2025), organized by Greg and colleagues, aimed at exploring the future of MLS and real estate industry evolution and the Clariety25 Conference in February.

Watch us on YouTube!

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This podcast is produced by Sunbound Studios