
The Glossy Beauty Podcast
The Skinny Confidential's Lauryn Bosstick: "I don't claim to be an expert, I'm a practitioner of beauty"
May 20, 2021
49:10
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Quick takeaways
- Lauren Bostick emphasizes the importance of building a community, fostering engagement, and providing value to audiences as a content creator.
- Lauren Bostick highlights the significance of aligning with brands that serve the audience's needs and provide a win-win-win situation for the brand, creator, and audience.
Deep dives
Lauren Bostick's Journey from Blogger to Brand Founder
Lauren Bostick, the founder of the Skinny Confidential, shares her journey from blogging to launching a successful brand. She started her blog in 2011, focusing on niche and taboo topics that other bloggers weren't discussing. With a patient approach and attention to detail, she built her brand and eventually monetized her blog. After three years, she launched her podcast, which allowed for more intimate conversations and further audience engagement. Lauren emphasizes the importance of intention, community, and staying true to oneself in the blogging and podcasting space.
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