30 Minutes to President's Club | No-Nonsense Sales

Hall of Fame: Sara Plowman Ep. 196

Aug 5, 2024
Sara Plowman, a seasoned Senior Business Development Manager at Pareto, shares invaluable cold calling strategies. She emphasizes using targeted language, like "That's exactly why I called," to immediately connect with prospects. Sara advocates for early morning and late evening calls to boost connect rates. She discusses the power of open-ended questions during pitches to engage prospects and address their challenges tailoredly. Additionally, she highlights the importance of handling objections with empathy for building trust.
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