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When people think of "PR" they typically think of media relations. Sherry Goldman is founder of Goldman Communications Group, an award-winning public relations/marketing communications agency. We talk about how to cultivate relationships with reporters, cut through the noise of the newsroom and build lasting relationships with reporters.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.