The Importance of Character in Hiring

The quality of a business is significantly influenced by the character of its leaders and their vision. Initially, a focus solely on profit led to a poor mission statement that attracted low morale and talent. A shift towards valuing character has allowed for the recruitment of high-caliber individuals who align with a shared vision for growth. This transformation emphasizes that exceptional people tend to avoid working in toxic environments, underscoring the link between leadership quality and organizational success.