

This Skool Mastermind Will 10x Your Community’s Revenue
61 snips Oct 17, 2024
Calvin Hollywood, a military instructor turned online community expert, shares insights on building robust online communities. He emphasizes the power of deep connections, likening them to military bonds. The discussion covers strategies for engaging members, such as using personal stories and GIFs to spark meaningful conversations. He introduces Dunbar's number to explain limits in relationship maintenance and highlights the importance of humility in community management to foster genuine relationships. Calvin also touches on balancing growth and quality in thriving communities.
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Auto-DM Strategy
- Start conversations in auto-DMs with open and closed questions.
- This approach welcomes all personality types and identifies potential leads.
Free Members as Leads
- Every free community member is a lead, offering valuable opportunities.
- Don't take them for granted; nurture them through conversations.
DM Conversions
- Prioritize conversations with members to qualify leads.
- Closing deals in DMs is possible before any onboarding.