Marketing Against The Grain GPT-4o Just Replaced Your Creative Team (For Free)
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Apr 3, 2025 The podcast dives into the revolutionary capabilities of GPT-4's image generation, which is reshaping marketing strategies. Discover how AI can streamline the creative process, enabling faster content creation and design. The hosts discuss effective techniques for leveraging AI in crafting compelling brand messages and enhancing visual appeal. They also highlight exciting opportunities for entrepreneurs and the potential for AI to empower non-creatives in marketing. Ultimately, it's a transformative discussion on how AI might redefine traditional advertising practices.
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Rapid Adoption of OpenAI's Image Tool
- OpenAI's image generation tool's user adoption is exceeding the original ChatGPT.
- Its image feature gained 1 million users in an hour versus ChatGPT's 1 million users in five days.
Access Image Generation
- Use ChatGPT 4.0 for image generation, selecting it in the model selection.
- It's now accessible to all free users.
Italian House Example
- Kipp Bodnar updated the furniture style in an image of an Italian house using ChatGPT.
- This demonstrates a practical application for real estate or product marketing.