The Long Game How To Tell a Story Worth Hearing with Matthew Dicks
Anyone Can Become Great Storyteller
- Anyone can become a great storyteller with practice and guidance.
- It's the storyteller who breathes life into a story, not just the story itself.
Good Stories Connect Emotionally
- Good stories connect with universal emotions that others can relate to.
- The true meaning of a story lies in feelings and connections, not just dramatic events.
Use Your Own Surprises
- Identify moments when you personally were surprised to create genuine surprises for your audience.
- Every story should have a surprise that reflects a fundamental change within.
Whether you’re a fiction writer or a content marketer, your goal as a storyteller is to capture and keep your audience’s attention.
And the best way to do that is by telling a story your audience can connect with on a personal level.
Matthew Dicks, an internationally bestselling author and an expert storyteller.
Also a record 55-time Moth StorySLAM and 7-time GrandSLAM champion, Matthew has performed for audiences all over the globe.
In this episode, Matthew shares why stories are so important, and how to breathe life into the stories you choose to tell.
Show Topics
- Connect with other people’s experiences
- Tell relatable stories
- Keep your audience curious
- Give your audience information in the right way
- Make every moment essential
- Start with the story
- Tell stories to yourself
- Don’t be afraid of vulnerability
- Be available for others
- Value your time
Show Links
- Check out Speak Up
- Follow Matthew Dicks on LinkedIn or Twitter
- Connect with Omniscient Digital on LinkedIn or Twitter
Past guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Sean Blanda (Crossbeam), Ilona Abramova (AppSumo), and many more.
Some interviews you might enjoy and learn from:
020: Spark Creativity and Generate Memorable Content with Ryan Law (Animalz)
041: Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)
045: Building Competitive Marketing Content with Sam Chapman (Aprimo)
028: Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)
Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:
015: Should You Hire Writers or Subject Matter Experts?
017: How Do Growth and Content Overlap?
027: Is Organic Traffic the Best Traffic?
Connect with Omniscient Digital on social:
Twitter: @beomniscient
Linkedin: Be Omniscient
Listen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/