

MBA2684 Q&A Wednesday: My Business is Dying Because of AI. What Do I Do?
Oct 1, 2025
Feeling overwhelmed by the rise of AI? Explore how it’s impacting freelancers, with a focus on clients opting for cheaper, faster AI solutions. Learn to shift your mindset from task-oriented work to delivering outcomes that truly matter. Discover strategies for packaging your services, such as using guarantees and outcome-based pricing. Omar emphasizes the importance of positioning yourself as an AI-savvy expert and showcases real-world success stories. Embrace your unique human abilities that AI can't replicate to stay relevant in a changing market.
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Episode notes
Perception Makes Work Replaceable
- AI displaces repeatable, templated tasks because perception treats them as commodities.
- Clients often choose speed and cost over professional nuance when they think "good enough" suffices.
Sell Outcomes, Not Deliverables
- Reposition your services as outcomes, not tasks, and sell results instead of deliverables.
- Offer guarantees or result-focused promises to shift client focus from words to measurable return.
Position Yourself As AI-Guided Expert
- Use AI as an assistant and market yourself as the expert who directs it.
- Demonstrate AI-enhanced workflows publicly to build authority and show how you fix AI-generated copy.