#263 Land's Polaroid: A Company and the Man Who Invented It

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Aug 18, 2022

Delve into the fascinating world of Edwin Land, the visionary behind Polaroid's instant camera. Discover his unique approach to innovation, characterized by a refusal to accept conventional wisdom and a passion for experimentation. Learn about the pivotal moments in his journey that shaped photography forever. The discussion also highlights the importance of reading for entrepreneurs, showcasing how intellectual growth fuels creativity and problem-solving. Edwin’s legacy is a testament to relentless dedication and the power of fostering a positive work environment.

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ANECDOTE

Unconventional Interview

David Senra describes Peter Wensberg's unconventional job interview at Polaroid.
Wensberg worked there for 24 years.

INSIGHT

Jobs's Inspiration

Edwin Land significantly influenced Steve Jobs's career.
Jobs considered meetings with Land as akin to "visiting a shrine."

ADVICE

Recommended Reading

Read "Land's Polaroid" for insights into Edwin Land's life and work.
This book provides a more personal perspective due to the author's direct experience with Land.

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Steve Jobs

Walter Isaacson

This biography, based on more than 40 interviews with Steve Jobs and over 100 interviews with family members, friends, adversaries, competitors, and colleagues, provides a riveting story of Jobs' roller-coaster life and intense personality. It highlights his passion for perfection, his ferocious drive, and how he revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing. The book explores Jobs' contradictions, his 'reality distortion field,' and the lessons about innovation, character, leadership, and values that can be drawn from his life and career.

Tuxedo Park

A Wall Street Tycoon and the Secret Palace of Science That Changed the Course of World War II

Jennet Conant

This book tells the story of Alfred Loomis, a financier who brought together some of the most visionary scientists of the 20th century at his laboratory in Tuxedo Park, New York. Together, they contributed significantly to the development of radar and the atomic bomb, changing the course of World War II. The book explores Loomis' life, his scientific contributions, and his influence on the war effort.

Autobiography of a Restless Mind

Reflections on the Human Condition

Dee Hock

Autobiography of a Restless Mind is a diverse collection of observations and reflections written over twenty-five years. It offers witty, wise, and profound insights reminiscent of Aurelius, Montaigne, Lao-Tse, and Bacon. The book is a classic that explores the human condition with depth and clarity.

The instant image

Mark Olshaker

The Instant Image provides a detailed account of Edwin Land's life and his contributions to photography, including the development of the SX-70 camera and his theories on color vision. The book also examines the growth of Polaroid as a company and its influence on the art and business of photography.

A mind at play

How Claude Shannon Invented the Information Age

Jimmy Soni

Rob Goodman

This biography, written by Jimmy Soni and Rob Goodman, reveals the full story of Claude Shannon for the first time. It chronicles Shannon's life from his small-town Michigan roots to his groundbreaking work at MIT and Bell Labs. The book highlights his contributions to digital circuit design and information theory, as well as his interactions with notable figures like Alan Turing, John von Neumann, and Albert Einstein. Shannon's personal life, including his interests in juggling, unicycling, and inventing unusual devices, is also explored. The authors provide a detailed and engaging account of Shannon's impact on the information age and his unique blend of playfulness and genius[2][3][4].

Hard Drive

Bill Gates and the Making of the Microsoft Empire

Jim Erickson

James Wallace

This book is a detailed exposé of Bill Gates' life and the early days of Microsoft. The authors follow Gates from his childhood as an unkempt thirteen-year-old computer hacker to his present-day status as the most powerful and feared player in the computer industry. The book provides a balanced analysis of Gates' business triumphs and his driven personality, including his singular accomplishments, brattiness, arrogance, and hostility. It also delves into the intense atmosphere at Microsoft, the company's strategic positioning, and key events such as the partnership with IBM and the development of MS-DOS and Windows[1][3][5].

Disney's Land

Walt Disney and the Invention of the Amusement Park That Changed the World

Richard Snow

This book chronicles the period from the conception of Disneyland in the 1940s to its significant additions in 1959. It delves into Walt Disney's innovative vision, the creative efforts of his team, and the financial and logistical challenges they overcame. The narrative includes biographical sketches of key figures involved in the park's design and construction, such as Roy Disney, Ward Kimball, and C.V. Wood. The book also details the park's opening day and its subsequent success despite initial setbacks, showcasing the unique blend of imagination, engineering, and perseverance that defined Disneyland's creation.

Overnight Success: Federal Express and Frederick Smith, Its Renegade Creator

Vance Trimble

This book provides a detailed look at the life of Frederick Smith, the founder of Federal Express, and the challenges he faced in establishing the company. It explores Smith's vision for overnight package delivery and the financial struggles he encountered, including accusations of bank fraud. The book also highlights FedEx's eventual success and its impact on the logistics industry.

Land's Polaroid

Peter C. Wensberg

This book offers a detailed account of Edwin Land's life and his role in founding Polaroid, highlighting his innovative approach to science and technology. It provides insights into the development of instant photography and the company's history from its inception to the 1980s.

The Everything Store

Jeff Bezos and the Age of Amazon

Brad Stone

The Everything Store is a revealing and definitive biography of Amazon.com and its driven founder, Jeff Bezos. The book chronicles Amazon's journey from its humble beginnings as a mail-order book seller to its transformation into a global retail and technology giant. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, providing a detailed, fly-on-the-wall account of life at Amazon. The book highlights Bezos's relentless pursuit of new markets, his innovative ventures such as the Kindle and cloud computing, and how he transformed retail in a manner comparable to Henry Ford's impact on manufacturing.

Instant

The Story of Polaroid

Christopher Bonanos

This book tells the remarkable story of Polaroid, from its origins during World War II to its rise as a technological and cultural icon. Written by Christopher Bonanos, it chronicles the life and work of Edwin Land, the inventor of instant photography, and the company's evolution through its innovative products, including the SX-70 camera. The book also explores Polaroid's interactions with famous artists like Ansel Adams and Andy Warhol, and its eventual decline in the face of digital photography. Bonanos' narrative is engaging and well-illustrated, capturing the essence of Polaroid's influence on photography and popular culture[2][4][5].

A triumph of genius

Edwin Land, Polaroid, and the Kodak Patent War

Ronald K. Fierstein

This riveting biography visits the spectacular life of Edwin Land, perhaps the most important yet least known inventor and technology entrepreneur in American history. Land’s most famous achievement was the creation of a revolutionary film and camera system that could produce a photographic print moments after the picture was taken. The book takes you behind the scenes of his discoveries, triumphs, and defeats, including his involvement over four decades with top-secret U.S. military intelligence efforts during World War II and the Cold War. It also details the epic legal battle between Polaroid and Kodak, one of the most significant patent litigations of the 20th century. The book is a biographical legal thriller that offers many lessons for 21st-century entrepreneurs.

Against the Odds: An Autobiography

Sir James Dyson

This book details Dyson's journey from his early life to the development of his revolutionary bagless vacuum cleaner. It includes his struggles, legal battles, and eventual success after finding support in Japan. The book also critiques various aspects of the British education system and industry.

Insisting on the impossible

The Life of Edwin Land

Victor K. McElheny

This biography explores the life of Edwin Land, a pioneering scientist and entrepreneur who revolutionized photography with instant film. It delves into his inventions, entrepreneurial spirit, and contributions to science and technology. Land's relentless curiosity and innovative spirit are highlighted throughout the book.

What I learned from rereading Land's Polaroid: A Company and the Man Who Invented It by Peter C. Wensberg.

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[0:01] Why is Polaroid a nutty place? To start with, it’s run by a man who has more brains than anyone has a right to. He doesn’t believe anything until he’s discovered it and proved it for himself. Because of that, he never looks at things the way you and I do. He has no small talk. He has no preconceived notions. He starts from the beginning with everything. That’s why we have a camera that takes pictures and develops them right away.

[1:33] More books on Edwin Land:

Insisting on The Impossible: The Life of Edwin Land by Victor McElheny

The Instant Image: Edwin Land and the Polaroid Experienceby Mark Olshaker

A Triumph of Genius: Edwin Land, Polaroid, and the Kodak Patent War by Ronald Fierstein

Instant: The Story of Polaroid by Chris Bonanos

[2:18] “Then I read something that one of my heroes, Edwin Land of Polaroid, said about the importance of people who could stand at the intersection of humanities and sciences, and I decided that’s what I wanted to do.” — Steve Jobs: The Exclusive Biography by Walter Isaacson (Founders #214)

[5:17] This guy started one of the great technology monopolies and ran it for 50 years.

[7:35] He lived his life more intensely than the rest of us.

[8:53] His interest in our reactions was minimal — polite, sometimes kind, but limited by the great drain of energy necessary to sustain his own part.

[9:30] He never argued his ideas. If people didn’t believe in them, he ignored those people. —A Mind at Play: How Claude Shannon Invented the Information Age by Jimmy Soni and Rob Goodman (Founders #95)

Loomis was not someone you could argue with. He would listen patiently to an opposing opinion. But his consideration was nothing more than that-an act of politeness on his part.” — Tuxedo Park: A Wall Street Tycoon and The Secret Palace of Science That Changed The Course of World War II by Jennet Conant (Founders #143)

[11:40] Right before he introduces the most important product he ever makes — he is in a fight for his life. There's a good chance that Polaroid is going to be bankrupt.

[14:29] The parallel to Steve Jobs is striking. Edwin Land —like jobs — had to turn around the company he founded before they ran out of money!

[15:02] At 37 he had achieved everything to which he aspired except success.

[15:32] Against The Odds: An Autobiography by James Dyson (Founders #200)

[22:48] The heroes of your heroes become your heroes.

[23:39] Bill Gates would later tell a friend he went to Harvard to learn from people smarter than he was —and left disappointed. —Hard Drive: Bill Gates and the Making of the Microsoft Empire by James Wallace and Jim Erickson (Founders #140)

[27:22] The young hurl themselves into vast problems that have troubled the world's best thinkers, believing that they can find a solution. It is well that they should for, from time to time, one of them does. — Autobiography of a Restless Mind: Reflections on the Human Condition Volume 2 by Dee Hock. (Founders #261)

[29:30] He concentrated ferociously on his quest.

[29:43] We live in the age of infinite distraction.

[30:03] My whole life has been spent trying to teach people that intense concentration for hour after hour can bring out in people resources they didn't know they had.

[30:29] Among all the components and Land's intellectual arsenal, the chief one seems to be simple concentration. — The Instant Image: Edwin Land and The Polaroid Experience by Mark Olshaker. (Founders #132)

[41:50] A Landian question took nothing for granted, accepted no common knowledge, tested the cliche, and treated conventional wisdom as an oxymoron.

[42:44] A Triumph of Genius: Edwin Land, Polaroid, and the Kodak Patent War by Ronald Fierstein (Founders #134)

[48:33] They had no alternative but to succeed with the camera. Everyone left at Polaroid knew that at the present rate of decline the business, the company, and their jobs would not survive 1947.

[55:45] Smith estimated that throughout the eighties he spent at least four hours a day reading. He found he relied quite heavily on his own vision, backed by assimilating information from many different disciplines all at once. “The common trait of people who supposedly have vision is that they spend a lot of time reading and gathering information, and then synthesize it until they come up with an idea." — Overnight Success: Federal Express and Frederick Smith, Its Renegade Creator by Vance Trimble (Founders #151)

[59:05] If you’re not good, Jeff will chew you up and spit you out. And if you’re good, he will jump on your back and ride you into the ground. — The Everything Store: Jeff Bezos and the Age of Amazon by Brad Stone. (Founders #179)

[1:02:24] They were among the first of the park's attractions to be finished, but the pressure of time was already weighing on everyone. One day John Hench stopped by to check the progress on the coaches and had an idea, which he brought to his boss. "Why don't we just leave the leather straps off, Walt? The people are never going to appreciate all the close-up detail."

Walt Disney treated Hench to a tart little lecture: "You're being a poor communicator. People are okay, don't you ever forget that. They will respond to it. They will appreciate it."

Hench didn't argue. "We put the best darn leather straps on that stagecoach you've ever seen."

— Disney’s Land: Walt Disney and the Invention of the Amusement Park That Changed the World by Richard Snow. (Founders #158)

[1:05:53] There is no such thing as group originality or group creativity or group perspicacity. I do believe wholeheartedly in the individual capacity for greatness. Profundity and originality are attributes of single, if not singular, minds.

[1:10:32] There's nothing more refreshing than thinking for a few minutes with your eyes closed.

[1:11:00] The present is the past biting into the future.

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Be like Gareth. Buy a book: All the books featured on Founders Podcast