In 1954 Johnson Publishing Company, publishers of Ebony and Jet magazines produced a short film to encourage advertisers to sell their products or services to the growing African American market that controlled over 15 billion dollars a year.
On today’s Black Entrepreneur Blueprint podcast episode # 473, Jay decodes and discusses the contrast and similarities between the past economic climate and the current economic climate as it pertains to Black consumerism.
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BLACK ENTREPRENEUR BLUEPRINT