Episode 474 - It's Not Magic with John Amaechi

'Almost every experience that I have is a story that I'm going to tell.'

We often think of great leadership as 'magic,' but the truth is that's a convenient excuse. Great leaders aren't born that way - they become great by leaning in to what John Amaechi describes as ' a very boring set of skills and a huge amount of personal effort'.

John's own background in the NBA showed him that the most extraordinary athletic achievements are the result of dull, consistent, mundane practice. That makes greatness accessible - though not necessarily easy - for anyone who chooses it.

One of the most fundamental skills of leadership is storytelling, and John is a master at turning the raw material of daily experience into stories that connect, challenge and inspire. He has a model of storytelling that I guarantee you'll never forget. And why turn stories into books? Because books force the 'so what?' question. And that changes everything.