What’s the Problem? The Story Behind Bitcoin’s Most Viral Film - Joe Bryan | Ep. 106

My guest today is Joe Bryan, tech entrepreneur & former Goldman Sachs derivatives trader turned Bitcoin educator and creator of the viral film What’s the Problem. After a decade building tech businesses, Joe set out to craft a story that explains why the world needs Bitcoin. His film, now translated into more than 40 languages, uses Pixar-style storytelling to reveal how the fiat system quietly steals from everyone and why separating money from the state is essential. We discuss the compounding creep of digital control, the rise of digital IDs and CBDCs, Bitcoin’s evolution into “perfect money,” and Joe’s mission to help the world see and resist the problem before it’s too late.

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-- SPONSORS --

→ Get your TREZOR wallet & accessories, with a 5% discount, using my code at checkout (get my discount code from the episode - yep, you’ll have to watch it): https://affil.trezor.io/SHUn

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– AFFILIATES –

→ Get 10% off on Augmented NAC, with the code YCXKQDK2 via this link: https://store.augmentednac.com/?via=efrat (Note, this is not medical advice and you should consult your MD)

→ Watch “New Totalitarian Order” conference with Prof. Mattias Desmet & Efrat - code EFRAT for 10% off: https://efenigson.gumroad.com/l/desmet_efrat

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→ Join me in any of these upcoming events: https://www.efrat.blog/p/upcoming-events 

-- LINKS –

Joe’s Twitter: https://x.com/satmojoe

Joe’s Film “What's The Problem?” : https://www.youtube.com/watch?v=YtFOxNbmD38

Efrat's Twitter: https://twitter.com/efenigson

Efrat's Channels: https://linktr.ee/efenigson

Watch/listen on all platforms: https://linktr.ee/yourethevoice

Support Efrat's work: ⁠https://bit.ly/zap_efrat

-- CHAPTERS –

00:00 - Coming Up

01:30 - Intro to Joe & The Viral Video “What’s The Problem”

07:35 - The Problem With The Fiat System 

10:45 - UK’s Digital IDs & State of Control

14:30 - Ad Break: Trezor, BitVault & Abundant Mines

17:10 - Tradeoffs Between Security & Sovereignty in The Digital Identity Era

20:40 - Can Bitcoin Be Scaled & Mass Adopted?

22:30 - Joe’s Visit At The Swedish Parliament

25:50 - Rapid Fireside Questions & Closing Thoughts