Marketing Over Coffee Marketing Podcast
OpenAI, Hubspot, Substack and More!
Nov 10, 2023
OpenAI announces new AI features and price cuts, including GPT-4 Turbo with vision capabilities. Hubspot's acquisitions and AI integration with Clearbit and TikTok. Chris moves over to Substack for improved deliverability. Also, online discussions, SEO, and gluten-free cookies!
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Quick takeaways
- OpenAI introduced GPT for Turbo with a 128,000 token context window and Assistance API for better chat sessions, including image support.
- Marketers can now create custom GPTs by providing instructions and uploading documents, and even sell their creations in the OpenAI GPT store.
Deep dives
OpenAI Announcements: Price Cuts and New APIs
OpenAI made significant announcements, including 50-70% price cuts across all their services. They also introduced a new version of GPT called GPT for Turbo, which has an impressive 128,000 token context window. Additionally, OpenAI released an API called the Assistance API, which enhances memory capabilities and allows for better handling of chat sessions. The GPT for Turbo model now includes vision, enabling the API to receive images and provide responses. Marketers can utilize this by sending screenshots of sales dashboards, among other applications.
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