What in the World Are we in our nostalgia era?
Dec 26, 2025
Dive into the intriguing world of nostalgia, exploring why Gen Z embraces Y2K fashion and vintage tech. Discover how nostalgia functions psychologically, providing comfort and connection. Hear a unique perspective on 'saudade' in Lusophone culture, and the impact of online revivals like Marie Tusiama's Ivorian Y2K fashion. Learn about the bittersweet nature of nostalgic memories and the fine line between fondness and harmful dependence on the past. What trends from today will spark tomorrow's nostalgia? Join us for this captivating conversation!
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Nostalgia Is Culturally Specific
- Nostalgia is a universal sentimental pull toward the past that appears differently across cultures.
- Hannah Gelbart highlights the Portuguese concept 'saudade' as a culturally rich form of nostalgia.
How Nostalgia Works In The Brain
- Research shows nostalgia works by self-reflection, autobiographical memory, emotional regulation and dopamine reward.
- Ryan Lazardi explains nostalgia helps create continuity and regulate emotions by resurfacing positive memories.
Memory Gets A Rose Tint
- The brain preferentially recalls and 'polishes' positive past experiences to boost current mood.
- Lazardi notes our memories get a glossy, rose-tinted revision that makes nostalgia rewarding.