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The Catholic Culture Podcast

Episode 10: How to Start an Institutional Apostolate, Part 2—Jeff Mirus

Jul 10, 2018
Jeff Mirus, founder of CatholicCulture.org and Trinity Communications, shares his extensive experience in establishing Catholic organizations. He discusses his transition from a college position to launching a nonprofit publishing venture, emphasizing a student-centered approach. Mirus reflects on the evolution of CatholicCulture.org and the need for adaptability in a digital age. He also highlights St. Catherine Drexel’s inspiring commitment to service, encouraging listeners to embrace similar generosity in their own apostolate efforts.
55:19

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • The evolution of Trinity Communications showcases the importance of adaptability in Catholic outreach as it transitioned from publishing to a digital platform.
  • A shift in financial strategy from consulting income to community support through donations ensures sustainability and accountability in the apostolic mission.

Deep dives

Foundational Journey of Trinity Communications

The episode discusses the evolution of Trinity Communications, highlighting its origins as a book publishing company born from the desire to create a viable outlet for Catholic literature. The founder emphasized the need for a manageable operation that would not be burdened by internal politics, allowing for creative freedom and focus on Catholic outreach. He leveraged an existing mailing list from Christendom College to establish a diverse catalog, featuring around 500 titles from various Catholic publishers, which showcased a commitment to spreading Catholic teachings. This entrepreneurial spirit, demonstrated through direct sales and fundraising strategies, laid the groundwork for a successful apostolic mission rooted in both faith and practical business savvy.

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