The Matt Gray Show how SMART people will use social media in 2025 I EP 64
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Mar 26, 2025 Discover key strategies for growing your personal brand on social media over two years of exploration. Learn about mastering platforms like X, LinkedIn, YouTube, and Instagram through engaging content and effective metrics. Uncover the importance of balancing content quality with production frequency for YouTube success. Delve into the idea of building a personal media company for sustainable growth, and understand how to engage authentically while expanding your audience. Get ready to optimize your approach for 2025!
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Focus on Value
- Share valuable content on X (formerly Twitter) to help your community grow.
- Switch from entertaining to offering actionable ideas, playbooks, and systems.
Learn From Others
- Study successful accounts in your niche and identify trends and inspiration.
- Use the "five-year look back" exercise to generate content ideas based on personal experiences.
Frequency on X
- Find a posting frequency that works for you and your audience on X.
- Experiment to find the sweet spot, avoid posting excessively, which can hurt engagement.