My Amazon Guy How to Bring the TACOS Down with Faith Denniston & Enrique Becerra - October 4, 2022
0:00 How to Bring the TACOS Down with Faith Denniston & Enrique Becerra
09:55 Introduction
10:51 How to handle fake reviews
11:54 How to make the product title on Amazon match the UPC description and GS1
13:23 Where to find prohibited phrases, words, and sentences
14:49 My best-selling product is suppressed because Amazon found a discrepancy between GS1 and my brand registry
16:15 US account to participate in Prime Canada?
18:02 Double-check the dates on the limited deal
19:44 How to check the patent of a product?
24:05 How do you integrate the search query performance into your PPC optimization
25:57 I am running a price discount. Also, I'm gonna move my computer a little bit so we can see more of me and less of the side of my face
27:20 Benefits to having Amazon buy from you wholesale
29:08 PPC plus organic
30:39 How’s a+ helping a listing rank? Is it indexing in Amazon?
33:02 What is the best way to formulate a campaign budget and target ACOS
36:38 Let keywords matriculate for about 30 days
37:55 When your PPC orders or from your own branded keywords only and are getting clicks, but it's not converting
40:01 Many keywords, so many campaigns
43:19 What should our strategy to reduce ACOS
47:28 Amazon sales grid strategy
52:38 What could be the reason for the inconsistent CVR for the newly launched product here
56:10 When running branded sponsored brand campaigns, engagement is high
58:35 How many keywords would you put in an exact match sponsored ad campaign
1:04:38 Starting a new podcast format of Steven Pope
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