Erik Deckers, owner of Pro Blog Service, joins Content Pros this week to discuss the importance of investing in creativity, how to produce better content by improving writing skills, and how your mom can boost your marketing success.

Special thanks to our sponsors:

In This Episode:

The difference between a good writer and creative artist
Tips on becoming a better writer
The importance of being relatable
The mom exercise for writers
Where to find great content ideas
Becoming an authority by asking questions

Resources:

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CONEX S2: Why Investing in Creativity Drives Marketing Success