Ep 162 - Nike's new Vaporfly NEXT%: an inside look

Apr 26, 2019

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Warning - this episode is a full shoe geek out, thanks to David's exclusive interview with Brett Holt, vice president of Nike Running Footwear.

David was at the high profile launch of Nike's follow-up racing shoe and speaks to Brett about exactly what is different and why the changes were made.

Here's what you'll hear:

The exact feedback Elliot Kipchoge gave Nike that led to the changes
How the issues with the last version of the shoe have been addressed
Why the shoe is priced at an eye-watering £239
And why, unless you're quick, you're not going to be getting your hands on this shoe... and it's all part of Nike's plan

Before the interview, David is joined by Allie for general BBR chit chat shenans and then after the interview is joined by Jody to break down what was said. Yes, it is confusing but roll with it, ok?

Oh, and don't forget to leave a confusing 5 star review on the Cultra podcast iTunes review page mentioning BBR. Remember, they're obliged to read out every single five star review... so make it weird.

Enjoy!

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