Hotstar has remained the undisputed OTT leader in India boasting of half of India's 90 million paid OTT subscribers. A part of this success has come via the IPL streaming rights and from bundling with telecom and DTH service providers like Jio and Airtel.
But last year, Jio's Viacom 18 won the digital streaming rights of IPL, the largest cricket tournament in the world. Not just that Reliance's Jio also dropped Disney+Hotstar from most of its streaming bundles.
Why did Reliance choose to end this partnership and what does it mean for Disney+Hotstar?
