Launch Your Private Podcast 074: Coaching Carrie Bonnett on Using a Private Podcast Q&A Feed for Her Next Launch
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Mar 26, 2025 In this episode, Carrie Bonnet, an executive function coach helping students and families, shares her insights on enhancing course engagement through private podcasts. She discusses innovative strategies to combat content overwhelm and low engagement. Key topics include using a Q&A feed for tailored learning and creating an evergreen knowledge base. Carrie also explores how to effectively position audio content as a lead magnet to boost subscriptions. Her actionable takeaways aim to create a more accessible and effective learning experience for her audience.
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Boosting Podcast Subscriptions
- Send individual unique access links to track listener engagement and protect content.
- Follow up with emails teasing content and highlighting benefits like on-the-go access.
Re-engaging Existing Users
- Send reminder emails about the podcast, especially to those who haven't subscribed.
- Connect the content to current events and relevant challenges to increase engagement.
Optimizing Future Launches
- Leverage audio during launches to reduce objections and increase engagement.
- Address potential reasons why some subscribers haven't engaged with the content.