074: Coaching Carrie Bonnett on Using a Private Podcast Q&A Feed for Her Next Launch
Mar 26, 2025
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In this episode, Carrie Bonnet, an executive function coach helping students and families, shares her insights on enhancing course engagement through private podcasts. She discusses innovative strategies to combat content overwhelm and low engagement. Key topics include using a Q&A feed for tailored learning and creating an evergreen knowledge base. Carrie also explores how to effectively position audio content as a lead magnet to boost subscriptions. Her actionable takeaways aim to create a more accessible and effective learning experience for her audience.
Integrating a private podcast into existing coaching programs significantly boosts client engagement by facilitating on-the-go learning and enhancing content consumption.
Utilizing targeted marketing strategies, such as lead magnets and Q&A feeds, can effectively address client pain points and improve conversion rates in future launches.
Deep dives
Understanding Executive Function Skills
Executive function skills are critical for students, families, and adults, facilitating essential life-organizing tasks such as time management, planning, and self-monitoring. The discussion highlights that many individuals struggle with these skills, leading to challenges in academic and daily life. An executive function coach works with clients one-on-one, as well as providing group coaching and workshops to address these issues. This approach helps clients not only in school but also in everyday tasks, underscoring the importance of teaching these skills for real-life success.
Enhancing Course Offerings with Audio
The integration of private podcast feeds into existing courses has proven to enhance content consumption and user engagement significantly. By adding an audio component to a video-based course, the executive function coach aimed to make learning more accessible, allowing clients to listen on-the-go. Best practices for increasing subscriptions include sending reminder emails that highlight the benefits of the audio format, as well as using individual unique links for better tracking. This strategy not only improves client satisfaction but also increases the likelihood of course completion.
Strategies for Course Launch Success
As the coach prepares for future launches, utilizing effective marketing strategies becomes paramount. Recommendations include building lead magnets that address specific pain points, such as helping children complete tasks without constant reminders. By crafting targeted messaging and using audio to deliver content, potential clients can be more effectively engaged, leading to higher conversion rates. Additionally, the idea of adding a Q&A feed to provide ongoing support further increases the perceived value of the offerings, making it a no-brainer for prospective clients.
Leveraging Community and Networking
The discussion emphasizes the importance of leveraging community resources and networking to enhance the coaching program's reach and effectiveness. Engaging with communities of fellow audio users and potential clients can provide new insights and strategies for marketing and content delivery. The idea of collaborating with educators and getting involved in professional development spaces is also highlighted as a valuable approach to expand services. Such connections can open doors to opportunities for audio-based professional development, enhancing the overall learning experience for parents and educators.
Are you looking for an effortless way to deliver valuable content to busy learners while tackling low engagement, course fatigue, and information overload?
In this episode of Launch Your Private Podcast, we coach Carrie Bonnett—an executive function coach on how private podcasts can help students, parents, and educators overcome challenges like content overwhelm, unfinished courses, and lack of engagement. Listen in as she gains new strategies to optimize her private podcast and prepares to implement them for a more accessible and effective learning experience for her audience.
Timestamps:
[0:00] Introduction to the episode and Carrie Bonnett's challenges with her course engagement
[5:47] Increasing Private Podcast Subscriptions
[10:19] Framing the Private Podcast as a Course Asset
[12:35] The Power of a Q&A Feed for Course Participants
[15:41] Structuring the Q&A Feed for Maximum Impact
[18:23] Creating an Evergreen Knowledge Base
[24:16] Using an Audio Lead Magnet for Lead Generation
[27:42] Naming and Positioning the Audio Lead Magnet