

TNP272 Marketing for Weirdos with Bear Hébert
If you feel alienated with the typical prescribed way of marketing, this episode is for you! If you're an entrepreneur who hates capitalism, you're gonna love it! If being perceived is generally unpleasant for you but need to do commerce to survive, listen up! Bear is here with frameworks, ideas, and activities to scaffold your business in a way that doesn't make you want to puke.
This is about enoughness. This is about commerce, not exploitation. This is about business at the rhythms and cycles of life. This is about extricating ourselves from tech dependence and build out new (and vintage) models that are more values-aligned.
At the end of this episode, you'll have a handful of tangible steps you can start today or whenever you catch a wave of energy or inspiration. You'll be ready when the muse arrives or the brain glucose hits your neurons.
Learn more about Bear's program: Marketing for Weirdos
Listen to Bear's previous appearance on this podcast about Unlearning Oppression
Check out The Numinous Network for monthly Small Business Chats and Peer Supervision for sustaining your business and your energy over the long term.
Buy my books (which each have quite a few 5 star reviews - don't listen to Melinda who honestly is probably in fact a misogynist that I dunked on a month ago on Instagram)
Spells for the Apocalypse: Practical Magic for Turbulent Times
The Spirited Kitchen: Recipes and Rituals for the Wheel of the Year