Real Business Connections Member Only Q+A w/ “The Go-Giver” Bob Burb (GG #05)
Watch the full episode on Youtube: https://youtu.be/0e4fYeJT5wg
During this episode, you will learn about:
[00:25] LST Episode #86 with Bob Burg: https://realbusinessconnections.com/podcast/bobburg/
[00:53] GrowGetters ONLY website: https://growgettersonly.com/
[02:42] The Go-Giver concept
[04:09] Bob’s book, The Go-Giver: https://thegogiver.com/the-go-giver/
[04:16] The 5 laws of stratospheric success
[04:22] #1 The Law of Value
[05:34] #2 The Law of Compensation
[06:07] #3 The Law of Influence
[07:07] The Golden Rule of Business
[07:46] #4 The Law of Authenticity
[10:29] #5 The Law of Receptivity
[14:56] The biggest mistake people make when trying to implement the wisdom from “The Go-Giver” book
[18:27] How do you navigate when you encounter challenging people in business?
[20:28] The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/
[23:55] Bob’s advice to small business owners on how to authentically become the authority figure and thought leader in their field
[26:26] How to ensure that others do not take advantage of you while practicing the principles of the Go-Giver concept
[30:35] Connect with Bob Burg
Website:www.burg.com
[31:34] Recommended reading
• The Secret of Selling Anything: https://bit.ly/4cptuQM
• How to Win Friends & Influence People: https://bit.ly/45IRlIV
Key Takeaways:
• The Go-Giver concept entails shifting focus from getting to giving. [02:42]
• Constantly and consistently providing immense value to others is not only a more fulfilling way of conducting business, but it is also the most financially profitable. [02:53]
• In any free market environment, there should be two types of profit: buyer profit and seller profit. This is because both parties end up significantly better off than they were before. [05:19]
• Your income is determined by how many people you serve and how well you serve them. [05:36]
• “All things being equal, people will do business with and refer business to those people they know, like, and trust.” ~Bob Burg [07:07]
• Being authentic means acting congruently with your values. [10:15]
• The key to effective giving is to stay open to receiving. [10:31]
• “Money is an echo of value; it’s the thunder to value’s lightning.” ~John David Mann [12:09]
• Price refers to a dollar figure, whereas value denotes the relative worth or desirability of something to the end-user or beholder. [15:13]
• “You cannot improve a situation that you don’t realize exists.” ~Bob Burg [27:14]
• “The secret to selling anything is to find out what the other person wants and help them get it.” ~Harry Browne [32:18]
People Mentioned and Other Resources:
2. The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/
3. The Gonzo Experience Podcast: https://www.davidmammano.com/podcast
4. The Secret of Selling Anything: https://bit.ly/4cptuQM
5. How to Win Friends & Influence People: https://bit.ly/45IRlIV
Keep In Touch with Bob Burg:
Website: https://burg.com/
Twitter: https://twitter.com/bobburg
LinkedIn: https://www.linkedin.com/in/bobburg/
Facebook: https://www.facebook.com/burgbob
Instagram: https://www.instagram.com/realbobburg/
Linktr.ee: https://linktr.ee/bobburg
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