Need Sales Training? Ask the Right Questions! + 3 Things to Consider BEFORE You Start Training

In this episode of Sales [UN]training, host Kelly Riggs reveals why so many sales training efforts end up wasted. Kelly breaks down the common misconceptions about sales training, unveiling the truth behind why many approaches don't work. He explains the importance of context, individualized coaching, and understanding the root problems that need to be addressed, rather than just throwing money at generalized training solutions. Is sales training actually transforming your organization, or are you simply looking for a quick fix?

In the second half of the episode he elaborates on the systemic challenges associated with sales training and 3 considerations you should make before beginning a new sales training process. Whether it's dealing with closing problems, prospecting issues, or finding the right solution presentation, the episode offers a thorough analysis of the complexities involved. Kelly’s insights on tailoring training to specific situations and the need for sales leaders who can coach and reinforce will resonate with anyone looking to make significant and dynamic changes in their sales process. If you want to move beyond a mere band-aid approach to sales training, this episode is a must-listen.

What do you need to think about to make you annual sales meeting training session effective? (1:29)

Is lack of sales training your actual problem or is it something deeper? (5:00)

The problem with "silver bullet" training (9:52)

3 things you should carefully consider BEFORE starting your training (15:34)

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Kelly Riggs is an author, speaker, and business consultant for executives and companies throughout the United States and Canada. He has written two books: 1-on-1 Management: What Every Great Manager Knows That You Don’t and Quit Whining and Start SELLING! A Step-by-Step Guide to a Hall of Fame Career in Sales.

Get more Kelly: www.BizLockerRoom.com.

Widely recognized as a powerful speaker and performance coach in the areas of sales, management leadership, and strategic planning, Kelly is a former sales executive, a two-time national Salesperson-of-the-Year, a business owner, and a member of the Forbes’ Coaches Council since 2019.

Music and Editing by Doug Branson