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The Cut Flower Podcast
Blossoming Ventures: Insights from Flower Farming Pioneers
Mar 22, 2024
Join flower farming pioneers Emma Chalmers and Sian Westmancoat as they discuss diverse career paths, botanical diversity, sustainable farming techniques, personal passion driving farming decisions, and sales strategies. Learn how to overcome challenges, ensure quality assurance, and embrace an entrepreneurial spirit. Discover the power of storytelling, visibility, and building trust to foster business growth in the floral industry.
51:16
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Quick takeaways
- Diverse career paths offer fulfillment in flower farming alongside existing jobs.
- Incorporating perennials and foliage reduces reliance on annuals, enriching flower farms.
Deep dives
Starting Small and Practicing Growing
Starting small and practicing growing is recommended for aspiring flower farmers. It is advised to begin on a realistic scale, even if one has ample land. By starting small, individuals can determine their enjoyment and financial prospects in flower farming. Additionally, transitioning gradually from a full-time job to flower farming can help in finding a balance and exploring the passion further.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode