The Cut Flower Podcast

Roz Chandler
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Aug 22, 2025 • 25min

The Mindful Gardener Lucy Butler

Text Agony Aunt Roz with your Cutflower Questions.In this episode of the Cut Flower Podcast, Roz interviews Lucy Butler, who shares her journey of combining gardening with mindfulness. Lucy discusses how her childhood interest in gardening evolved into a therapeutic practice that helped her cope with mental health challenges. She emphasizes the sensory experiences of gardening and offers practical tips for incorporating mindfulness into gardening practices. The conversation highlights the importance of nurturing both plants and oneself, and Lucy encourages listeners to embrace the process of gardening as a means of personal growth and well-being.Lucy Butler's journey into gardening began in childhood, influenced by her mother's passion for gardening.Gardening became a therapeutic outlet for Lucy during her struggles with mental health issues.Mindfulness in gardening can be achieved by focusing on sensory experiences and being present in the moment.Small, manageable gardening tasks can provide quick wins and boost mental well-being.Weeding can be a therapeutic activity, allowing for the release of worries and stress.Lucy emphasizes the importance of nurturing plants as a way to nurture oneself.Starting with seed sowing is a great way for beginners to practice mindful gardening.Gardening should not feel like a chore; it should be enjoyable and fulfilling.Lucy shares her personal experiences with mental health and the importance of recognizing triggers.The garden can serve as a reminder to not give up on oneself or one's passions.You can find out more about Lucy here https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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Aug 8, 2025 • 14min

Cutting and Conditioning Flowers with Roz

Text Agony Aunt Roz with your Cutflower Questions.In this episode, we delve into the art of cutting and conditioning flowers to maximize their beauty and longevity. Discover why timing is crucial, with early morning and late evening being the best times to cut flowers when their stems are fully hydrated. Learn about the importance of using clean tools and buckets, and the specific needs of different flowers like roses, tulips, and delphiniums. Join us as we explore practical tips and techniques to ensure your blooms stay vibrant and fresh. Tune in for expert advice and elevate your floral arrangements today!Join The Best Bunch Membership here https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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Jul 11, 2025 • 59min

Why herbs belong in your bouquet, your garden, and your life with Andy from Urban Herbs

Text Agony Aunt Roz with your Cutflower Questions.In this inspiring episode, Roz reconnects with Andy from Urban Herbs, 18 months after their first chat, to dive into how his herb-growing business has evolved in unexpected and beautiful ways.Now joined by his wife as a co-leader in the business, Andy reflects on how this partnership has brought fresh energy, clarity, and new ideas to Urban Herbs.They dig into:How herbs offer emotional healing and spark deep nostalgiaThe overlooked second season of herb plantingCreative and beautiful ways herbs are now being used in cut flower arrangements and wedding bouquetsWhy growing herbs in urban front gardens isn’t just practical—but a powerful act of resilienceHow climate change may be opening new possibilities for growersAnd the exciting future of Urban Herbs, with a focus on education, community connection, and turning knowledge into empowerment.Whether you're a cut flower grower, a gardener, or simply herb-curious, this episode is full of fresh inspiration, smart tips, and grounded advice to grow something good.Connect with Andy on Instagram - https://www.instagram.com/urbanherbsuk/ or https://urban-herbs.co.uk/Use the code CutFlowerFestival10 for a special podcast discount. First Tunnels, leaders in domestic and commercial product tunnels.  https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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Jun 27, 2025 • 52min

Sharing Stories, Growing Flowers: A Conversation with Debra Prinzing & Robin Avni

Text Agony Aunt Roz with your Cutflower Questions.In this inspiring episode of the Cut Flower Podcast, host Roz chats with Debra Prinzing and Robin Avni - co-authors of The Flower Farmers: Inspiration and Advice from Expert Growers. Together, they explore the heart behind the book, which shares the stories of 29 flower farmers from across the country.From the collaborative process of writing the book to the personal journeys of each grower, this episode is packed with insight, encouragement, and honest reflections on the challenges and beauty of flower farming. Debra and Robin also discuss the powerful role of the Slow Flowers Movement, the rise of consumer demand for local blooms, and the value of knowledge-sharing in this growing community.Whether you're just starting your flower farming journey or are years into your field-grown dreams, this conversation will leave you inspired to keep growing - and sharing.🌸 Key Takeaways:Why The Flower Farmers fills a much-needed gap in the marketWhat it's like to collaborate creatively in the flower industryThe importance of storytelling in building community and connectionHow marketing and mindset shape a thriving flower businessThe growing momentum behind the Slow Flowers MovementHints at exciting future projects from the authorsYou can connect and find out more about Debra and Robin's work in the following ways:Slow Flowers Society, https://www.slowflowerssociety.com/Bloom Imprint, https://www.bloomimprint.com/Robin's IG: https://www.instagram.com/robinavni/Debra's IG: https://www.instagram.com/debraprinzing/Slow Flowers Society on IG: https://www.instagram.com/slowflowerssociety/Bloom Imprint on IG: https://www.instagram.com/bloom.imprint/ First Tunnels, leaders in domestic and commercial product tunnels.  https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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Jun 13, 2025 • 33min

From Childhood Passion to Chelsea Success: The Sweet Pea Story

Text Agony Aunt Roz with your Cutflower Questions.In this heartwarming and insightful episode, we’re joined by Phil Johnson, sweet pea expert and the grower behind English Sweet Peas. Phil shares his lifelong connection to these delicate, nostalgic blooms—starting from age nine—and how that early passion grew into a celebrated career.We explore:His journey from hobbyist to head of English Sweet PeasThe release of his new book, A World of Sweet PeasReceiving the Henry Eckford Memorial Medal—a high honour in the sweet pea worldThe real challenges climate change poses to growing and breeding sweet peas todayHis ongoing work to create new varieties, including the dream of a yellow sweet peaWhy moisture matters and how successional sowing can keep blooms comingHow sweet peas carry deep emotional ties and memories for so manyPlus, Phil reflects on his Chelsea Flower Show milestone and offers practical advice for anyone wanting to grow sweet peas successfully.Whether you’re a seasoned flower grower or just discovering the magic of sweet peas, this episode is a treasure trove of knowledge, heart, and horticultural passion. https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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May 30, 2025 • 17min

Blooms & Breakthroughs: Behind the Scenes of Our Flower Retreat in Spain

Text Agony Aunt Roz with your Cutflower Questions.In this inspiring episode, we’re taking you behind the scenes of our recent flower retreat in Spain, where three industry pros - specialising in floristry, flower farming, and social media for creatives - came together to teach, guide, and collaborate with an incredible group of flower lovers.We dive into:The diverse backgrounds of our retreat attendeesThe magic of cross-industry collaborationKey floristry techniques and design inspiration sharedBusiness-building strategies for sustainable growth in the floral worldHow teamwork and community made this event unforgettableReal feedback from participants—and what’s next for future retreats!Whether you're a florist, flower grower, or dreaming of starting your floral journey, this episode is full of heartfelt insight and business-building inspiration.To be first to know about our Uk retreat join our waitlist here: https://fieldgateflowers.kartra.com/page/retreat25waitlistMake the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details. https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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May 23, 2025 • 36min

British Blooms & Bold Dreams: Sarah Turner on Becoming a Flower Farmer

Text Agony Aunt Roz with your Cutflower Questions.In this inspiring episode of the Cut Flower Podcast, Roz sits down with Sarah Turner, a graphic designer turned budding flower farmer. Sarah shares her journey of balancing a creative career while nurturing a deep passion for flowers, discussing the therapeutic benefits of gardening and the lessons learned from growing blooms from seed to stem.Together, Roz and Sarah explore the practical and emotional aspects of flower farming, from the challenges of selling locally grown flowers and accessing land, to imposter syndrome and finding community support. They discuss the rising appreciation for British-grown flowers, the often-overlooked value of perennials and foliage, and Sarah’s future dream of opening a “pick-your-own” flower farm. With honest insights and hopeful aspirations, this episode is a must-listen for anyone dreaming of digging deeper into a life with flowers.Key Takeaways:Flower farming can be a powerful creative outlet and source of mental wellnessTransitioning careers takes courage and clarity - but it's possibleLocally grown, seasonal flowers are gaining momentum with consumersFoliage and perennials are crucial (and often underrated) elements in flower farmingImposter syndrome is real, especially for new growers - but community helpsSustainable practices and education are cornerstones of long-term flower successFinding land and balancing life are ongoing challenges in the flower farming journeyPassion and persistence can turn a hobby into a meaningful businessFind out more about Sarah and her journey hereMake the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details. https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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May 16, 2025 • 14min

Unlocking the Beauty of Foliage: Top Picks for Your Cutting Patch!

Text Agony Aunt Roz with your Cutflower Questions.Welcome back to another episode of The Cutflower Podcast! I'm your host, Roz Chandler, and today we're diving into the lush world of foliage. Join me as we explore the top picks for your cutting patch and unravel the beauty and versatility these green treasures bring to floral arrangements.Summary:In this episode, we embark on a journey through the top 15 foliage varieties for your cutting patch. From the timeless elegance of myrtle to the vibrant hues of Ninebark and the delicate charm of Snowberries, each foliage offers unique characteristics and seasonal appeal. Along the way, we uncover essential growing tips, such as the importance of planning for year-round foliage availability and the patience required for certain species to reach maturity.Key Takeaways:Abundant Growth: Cultivate more foliage than you think you'll need, replenishing your supply annually to meet demand.Long-Term Investment: Be patient with species like eucalyptus, which may take years to mature but offer enduring beauty.Seasonal Diversity: Select varieties like Hibernum Tinnus for their ever-changing colours and textures, providing year-round interest.Speciality Species: Explore unique finds such as Myrtle, Ninebark, and Snowberries to add depth and character to your arrangements.Community Engagement: Join the Cut Flower Collective Facebook group to share your favourite foliage varieties and exchange gardening insights with fellow enthusiasts.Join me in discovering the botanical wonders that foliage brings to floral design, and let's cultivate a vibrant tapestry of greenery in our cutting patches! All the links are below. Make the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details. https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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May 9, 2025 • 48min

Flower Farming, Family, and Finding Balance with Laura from Flowers by the Brae

Text Agony Aunt Roz with your Cutflower Questions.In this heartfelt episode of the Cut Flower Podcast, Roz chats with Laura from Flowers by the Brae, a former office worker turned passionate flower farmer and florist based in Errol, Scotland. Laura shares the highs and lows of leaving a traditional career to grow blooms in the Scottish soil. She opens up about the realities of flower farming - from unpredictable seasons and sustainability challenges to the joy of connecting with customers through storytelling. Together, Roz and Laura explore the emotional side of floristry, the importance of local partnerships, and how Laura balances her growing business with family life. This episode is an honest and inspiring look into what it really means to build a business from the ground up - flowers, failures, fulfillment and all.Key Takeaways:Laura transitioned from a desk job to flower farming and floristry.Sustainability remains a core focus in her business practices.Building strong relationships with local venues has supported her growth.Managing social media is a key (and often challenging) part of running a flower business.Growing seasons are unpredictable, requiring flexibility and resilience.Storytelling helps Laura connect emotionally with her customers.The flower farming journey is filled with lessons—both humbling and rewarding.Balancing family life and business is a continual process.Community support plays a vital role in small-scale flower farming success.Find out more about Laura hereMake the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details. First Tunnels, leaders in domestic and commercial product tunnels.  https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection
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May 2, 2025 • 40min

From Spreadsheets to Seedlings: Donna Sutton on Career Change and Cut Flowers

Text Agony Aunt Roz with your Cutflower Questions.In this inspiring episode, Roz welcomes Donna Sutton, a career-changer who swapped accountancy for horticulture. Donna shares her journey into gardening, her experience with the WRAG scheme and the challenges and triumphs of finding joy and purpose in a new field. Together, Roz and Donna discuss the evolution of The Granary Garden, Donna’s commitment to sustainable cut flower growing, and the role of community and social media in modern horticulture. From career pivots to preparing for Gardeners’ World Live, this episode is packed with encouragement for anyone pursuing a passion for plants.Key Takeaways:Donna transitioned from accountancy to horticulture through the WRAG scheme.Social media has played a key role in sharing her journey and connecting with the gardening community.The WRAG scheme provides practical experience and valuable exposure in horticulture.Donna highlights the power of taking small steps toward big changes.Community and mentorship are vital for new growers and career changers.She’s preparing a feature for Gardeners’ World Live — a testament to following your passion.Donna emphasizes the joy of continuous learning and adapting through the seasons.Find out more and connect with Donna here Make the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details. https://fieldgateflowers.kartra.com/page/newsletters A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/ Instagram: https://www.instagram.com/fieldgateflowers Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874 Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

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