How To Change Your Identity To Build Strong Habits (the weight loss hack no one talks about)

The only way you go from who you are today to who you want to be is through evidence.

Most of us want to skip ahead. We think we can just decide to be someone new, leap across the ravine, and instantly become the person with the outcome we want. But the truth? No one leaps. They build a bridge — one tiny, consistent plank at a time.

This episode dives into why identity isn’t about “faking it till you make it,” and why it’s completely normal — even warranted — to feel like you don’t deserve the outcome yet. If you already fully owned the identity, you’d already have the result. Change isn’t about forcing belief; it’s about taking the steps that slowly prove to yourself who you are becoming.

We’ll unpack:

• Why your brain resists change and labels new identities as “lies”

• How to use James Clear’s framework (make habits Obvious, Attractive, Easy, Rewarding) to build consistency

• Why integrity shows up most powerfully in failure, not success

• What radical personal responsibility looks like when the shame hits and you want to hide

Your thoughts aren’t facts. Feeling like a failure doesn’t disqualify you — it’s simply part of the process. You don’t need to know exactly who you want to be yet; it’s enough to know you don’t want to stay stuck.

Because becoming the person you want to be isn’t about leaping. It’s about building the bridge.

If you’re ready to do whatever is required to succeed for your health goals, then book a free consult with our team to talk about making that a reality.

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