#734 Non-Obvious Ways to Grow Your Business + Favorite Moments of 2023
Dec 21, 2023
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In this podcast, Dan & Ian reflect on their business in 2023 and share favorite moments. They discuss how to make a compelling offer, non-obvious ways to grow your business in 2024, and why goal setting should go beyond numbers. They also talk about top business books, viral tweets, acquiring undervalued platforms, and using conversation cards to connect with clients.
Acquiring existing communities and groups can be a cost-effective way to tap into a ready-made audience and drive business growth.
Focusing on existing customers and doing less better can be more valuable than constantly seeking new customers.
The hosts of the podcast express gratitude for the engagement and participation of the DC community and highlight the value of connecting with like-minded entrepreneurs.
Deep dives
The Power of Acquiring Existing Communities and Groups
Acquiring existing communities and groups, such as meetups, newsletters, and Facebook groups, provides an opportunity to tap into a ready-made audience and supercharge business growth. These communities may have been started as passions or hobbies, and the owners may not have found ways to monetize them. Entrepreneurs can acquire or partner with these communities, leveraging their distribution, exposure, and connections. By doing so, they can gain access to new customers, drive growth, and foster serendipity and luck. Acquiring existing communities can be cost-effective and open up new avenues for business expansion.
Summary Highlights
The podcast episode explores the value of acquiring existing communities and groups as a business growth strategy. It emphasizes the importance of aligning incentives and finding communities that resonate with a business's target audience. The episode shares success stories of individuals who have acquired or partnered with communities, such as meetups and Facebook groups, and how it has benefited their businesses. Additionally, the episode discusses the power of focusing on existing customers and doing less better, as opposed to constantly seeking new customers.
Reflection on Remote First Recruiting & Dynamite Jobs
Remote First Recruiting and Dynamite Jobs, both run by the podcast hosts, had a successful year. Remote First Recruiting focused on simplifying and collaborating with existing customers, which resulted in profitability and improved service delivery. Dynamite Jobs achieved profitability and expanded its product offerings, including DC Scale and DC Black. The hosts shared their highlights, which included meaningful conversations and connections with founders in the community, and the positive transformation experienced by attendees at DC Black events. The team is excited to continue growing and connecting with members in 2024.
Thoughts on the Impact of the DC Community
The hosts expressed gratitude for the engagement and participation of the DC community. They highlighted the opportunity to connect with other founders who have experienced the challenges and successes of building successful businesses. The hosts shared how members' expertise, interests, and experiences contribute to valuable conversations and provide access to unique perspectives. They emphasized the value of bringing people together, establishing deeper connections, and learning from one another in a supportive and collaborative environment. The hosts look forward to further cultivating these relationships and facilitating more interactions in the upcoming year.
Closing Thoughts and Future Plans
The hosts expressed their appreciation for the successful year and the excitement surrounding the upcoming year. They highlighted plans to expand their event schedule and facilitate more in-person meetups for members. The hosts acknowledged the achievements and growth of the DC community and expressed their commitment to continuing to provide value and support to members. They emphasized the importance of staying connected, sharing experiences, and fostering a sense of camaraderie among like-minded entrepreneurs.
As 2023 comes to a close, Dan & Ian reflect on how their business did in 2023 and share some of their favorite moments from the year.
They’ll also talk about what makes a compelling offer, the “non-obvious ways” to grow your business in 2024, and why you should dream bigger than the numbers when goal setting.
But first, Dan shares the top business books and podcast episodes that inspired him this year just in time for your holiday travels.
(00:00:50) Intro
(00:01:57) Dan’s favorite business books in 2023
(00:08:37) The podcast episodes that inspired business decisions this year
(00:13:15) Gift list for entrepreneurs
(00:19:36) An undervalued business-improving idea that anyone can do
(00:31:09) Why did our tweet go viral? Our search for speakers and facilitators is turning into quite the contest
(00:40:22) Our new product and how you can copy it
(00:44:31) 2023 business updates
(00:47:41) Favorite moments from the year
Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Lucy Bella Simkins, Brian Balfour, Nick Huber
