The Online Course Show
250: The Secret to Building the Go-To Course in Any Niche (Featuring Jasmine Jonte)
Feb 20, 2025
In this conversation, Jasmine Jonte, founder of Cre8tion Co., shares her expertise in creating compelling online courses. She reveals essential strategies for structuring courses that students love, emphasizing engagement and actionable content. Jasmine discusses common pitfalls in course creation and the importance of understanding your audience. She also explores how to choose the right platform and navigate the evolving landscape of course creation, including the role of AI and the mindset shift needed for scaling from six to seven figures in this business.
53:15
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Quick takeaways
- Understanding your target audience and tailoring course content to their preferences significantly boosts engagement and completion rates.
- Providing actionable content with clear steps and definitions enhances the learning experience and drives meaningful results for students.
Deep dives
Understanding Target Audience Needs
To create an impactful online course, it is essential to have a deep understanding of the target audience. Jasmine emphasizes that knowing the ideal client and tailoring the course content to their preferences significantly enhances the learning experience. For instance, some audiences may still prefer traditional formats like CDs or DVDs over online access, showcasing the importance of catering to specific preferences. Ultimately, aligning course delivery with the audience's expectations leads to higher engagement and completion rates.
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