I'm thrilled to welcome back Selena Conmackie, your tech bestie, to our podcast. Today, we get into the essentials of website analytics and how they can significantly amplify your marketing efforts. We discuss everything from the importance of tracking the right metrics to strategies for optimizing your site to boost engagement and conversions. 

Watch the ‘Before We Hit Record’ episode and get to know Selena Conmackie.

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Links mentioned in this episode:

• Listen to the ‘Before We Hit Record’ episode with Selena Conmackie
• Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
• Listen to episode 720 to get to know Kwadwo. 
• Connect with Selena on LinkedIn
• DM Selena on Instagram
• Get Selena’s free guide: Unlock the secret sauce of launches 

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Subscribe to The Art of Online Business’s YouTube Channel 
• Book a strategy call with Kwadwo!
• Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!
• Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results
• Visit Kwadwo’s website for Facebook Ads help
• Say hi to Kwadwo on Instagram

Selena’s Links:

• Connect with Selena Conmackie
• DM Selena: www.instagram.com/thehauoli
• Listen to Selena’s Before We Hit Record episode
• Get Selena’s free guide: Unlock the secret sauce of launches 

Timestamps:

0:00 Authentic Conversations With Talented Guests

13:56 Grandmother's Aviation and Job Journey

17:08 Hawaiian Islands and Website Marketing

20:23 Improving Website Performance With Analytics

33:28 Optimizing Website Performance for Marketing