The Analytics Power Hour #249: Three Humans and an AI at Marketing Analytics Summit
Jul 9, 2024
In this episode, the hosts explore the distinction between human and AI-generated thoughts through a fun quiz. They discuss the characteristics of an analyst, selecting instructors for a marketing analytics summit, and navigating pitfalls as a new analyst. The importance of continuous learning in analytics and managing stakeholder expectations is also highlighted, with humorous discussions and insights sprinkled throughout.
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Episode notes
Overused Analytics Words
- Avoid buzzwords like "insights", "benchmark", "directional", or "month over month".
- Focus on clear and concise language in analytics.
Tim's Quintessential Analyst Qualities
- Tim Wilson humorously responded to a question about his quintessential analyst qualities by deflecting praise.
- He jokingly attributed those qualities to Michael Helbling instead.
Logwarts Teachers
- When brainstorming, invite diverse perspectives, even from historical figures.
- Consider how their expertise could apply to modern analytical challenges.