Sam Primm didn’t just grow a massive following—he used social media to scale a real estate portfolio now worth over $50 million. In this episode, he breaks down the exact strategy behind his content, how it generates deals and private money, and what most real estate investors get completely wrong about building a brand online. Whether you’re on your first deal or your hundredth, Sam’s playbook will change how you think about posting.

KEY TALKING POINTS:

0:00 - Sam Primm’s Social Media Following

0:12 - How His Ideation Process For His Content Started

2:44 - How He Comes Up With Ideas Now

5:12 - How The Algorithm ACTUALLY Works

9:16 - What Makes A Post Go Viral?

14:29 - How Sam’s Using AI In His Content

15:19 - Outro

LINKS:

Instagram: Sam Primm

https://www.instagram.com/samfasterfreedom/

Website: Sam Primm

https://freerentalwebinar.com/

Instagram: David Lecko

https://www.instagram.com/dlecko

Website: DealMachine

https://www.dealmachine.com/pod

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/

362: How He Used Social Media To Build $50M In Real Estate