

AME: Matt's Marketing Minute(s)
Recorded live at our recent pop up VoD 2025, Alan is joined by the one and only Dr. Matt Standridge! Matt shares two innovative marketing strategies he uses in his practice. First, he details his process for creating personalized virtual case presentations using Google Slides. He records custom videos for potential patients, walking them through their specific case, treatment options, and fees before they even come into the office, which has led to significantly higher case acceptance rates. Second, he explains how he collaborates with patients who are professional photographers. After a patient completes a smile makeover, he gifts them a professional headshot session with one of these patient-photographers, creating a win-win-win scenario: the patient feels great, the photographer gets business, and Dr. Standridge receives high-quality "after" photos for his marketing.
Some links from the show:
- Get your tickets for VoD 2026! They're going to sell out!
Join the Very Dental Facebook group using the password "Timmerman," Hornbrook," "Gary," "McWethy," "Papa Randy" or "Lipscomb!"
The Very Dental Podcast network is and will remain free to download. If you’d like to support the shows you love at Very Dental then show a little love to the people that support us!
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The Wonderist Agency is basically a one stop shop for marketing your practice and your brand. From logo redesign to a full service marketing plan, the folks at Wonderist have you covered! Go check them out at verydentalpodcast.com/wonderist!
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Enova Illumination makes the very best in loupes and headlights, including their new ergonomic angled prism loupes! They also distribute loupe mounted cameras and even the amazing line of Zumax microscopes! If you want to help out the podcast while upping your magnification and headlight game, you need to head over to verydentalpodcast.com/enova to see their whole line of products!
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CAD-Ray offers the best service on a wide variety of digital scanners, printers, mills and even their very own browser based design software, Clinux! CAD-Ray has been a huge supporter of the Very Dental Podcast Network and I can tell you that you’ll get no better service on everything digital dentistry than the folks from CAD-Ray. Go check them out at verydentalpodcast.com/CADRay!