The Game with Alex Hormozi Unscalable Value → Scalable Growth | Ep 785
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Nov 1, 2024 Discover how dedicating time to unscalable tasks can lay a solid foundation for future growth. Anecdotes illustrate the importance of delivering real value before scaling. Learn how personal engagement with customers fosters strong relationships and deepens understanding of their needs. Embrace the power of one-on-one interactions, as these can create competitive advantages that drive sales. Ultimately, prioritizing genuine value sets the stage for sustainable business expansion.
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Prioritize Value over Scale
- Focus on making your product valuable before scaling.
- Remove "scale" from your vocabulary when starting a business.
Unscalable Success Story
- Alex Hormozi conducted 48 one-on-one nutrition consultations in a single day at his gym.
- This unscalable approach led to five times higher supplement sales than competitors.
Personalized Lead Magnets
- Instead of generic lead magnets, offer a significant amount of one-on-one time.
- Five hours of personalized service is more valuable than a PDF, especially for new businesses.