The Russell Brunson Show Unleashing Free Instagram Traffic with Edward Collins
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May 6, 2024 Accidentally discovered daily publishing strategy on Instagram led Edward Collins to fuel his business with free traffic. Learn how to craft a free content strategy that boosts online sales. Explore benefits of engaging social media content, authentic connections, and legal protection strategies.
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From Traditional Business to Online Marketing
- Edward Collins's background includes owning various traditional businesses since 1998, like a financial planning firm and real estate ventures.
- He transitioned to online marketing after realizing the limitations of traditional methods and the impact of COVID-19.
Persistence Despite Slow Growth
- Despite posting daily on social media for over a year, Edward Collins saw minimal growth, reaching only 6,000 followers.
- His team's encouragement and his commitment kept him going, leading him to re-evaluate his strategy.
Reaction Videos as a Turning Point
- Edward Collins shifted to unscripted reaction videos, abandoning his previous heavily edited approach.
- The first video in this style gained 8,000 followers overnight, more than doubling his follower count.