In this episode of the DMEXCO podcast, Verena Gründel talks with Konrad Feldman, Co-Founder and CEO of Quantcast. He shares how artificial intelligence is transforming the advertising industry and why it’s crucial to make ads more relevant to consumers. Feldman also dives deep into the future of digital advertising in a world without third-party cookies and they discuss the impact of AI as well as the end of the cookies on the Open Web.

You can now get Verena Gründel’s personal digital marketing newsletter DMEXCO Digital Digest here. Receive the most important news from the world of international digital marketing directly to your inbox:

https://go.dmexco.com/digital-digest-current-edition

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Nivea’s Marketing Duo on the challenges of responsibility in influencer marketing