

#121 Should Marketing Decisions Always Be Based On Data? π - Anna Shutko
Feb 21, 2021
28:52
π Why businesses have to be more analytical and data driven!
Anna is the Product Marketing Manager @ Supermetrics.
Supermetrics picks up all the marketing data you need and brings it to your favourite reporting, analytics, or storage platform β whether thatβs a spreadsheet, a data visualisation tool, or a marketing data warehouse.
π Listen to Anna & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π By being more data driven can we make decisions faster, make more informed decisions and be more objective?
π What should we be measuring?
π Differences between qualitative and quantitative data & why they are both important
π How can we become more data driven?
π What kind of reporting and analytics tools are the most popular
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