British Blooms & Bold Dreams: Sarah Turner on Becoming a Flower Farmer

Text Agony Aunt Roz with your Cutflower Questions.

In this inspiring episode of the Cut Flower Podcast, Roz sits down with Sarah Turner, a graphic designer turned budding flower farmer. Sarah shares her journey of balancing a creative career while nurturing a deep passion for flowers, discussing the therapeutic benefits of gardening and the lessons learned from growing blooms from seed to stem.

Together, Roz and Sarah explore the practical and emotional aspects of flower farming, from the challenges of selling locally grown flowers and accessing land, to imposter syndrome and finding community support. They discuss the rising appreciation for British-grown flowers, the often-overlooked value of perennials and foliage, and Sarah’s future dream of opening a “pick-your-own” flower farm. With honest insights and hopeful aspirations, this episode is a must-listen for anyone dreaming of digging deeper into a life with flowers.

Key Takeaways:

• Flower farming can be a powerful creative outlet and source of mental wellness
• Transitioning careers takes courage and clarity - but it's possible
• Locally grown, seasonal flowers are gaining momentum with consumers
• Foliage and perennials are crucial (and often underrated) elements in flower farming
• Imposter syndrome is real, especially for new growers - but community helps
• Sustainable practices and education are cornerstones of long-term flower success
• Finding land and balancing life are ongoing challenges in the flower farming journey
• Passion and persistence can turn a hobby into a meaningful business

Find out more about Sarah and her journey here

Make the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details.

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection