

Leading with Impact: Creating Buyers, Inspiring Teams, and Building Success with Lewis Jaffe & Charles Good | The Good Leadership Podcast #217
Today, we are joined by Lewis Jaffe.
Lew Jaffe is an entrepreneur, former high-tech CEO, college professor (professor of the year in his second year of teaching), philanthropist, and has founded three companies. In his career, he has created over $1 Billion in shareholder value through growing businesses and executing successful exit strategies. Many consider Lew to be “The Godfather of Video Conferencing,” as the company, PictureTel, created the first video conferencing systems for use over telephone lines, long before Skype, Facetime and ZOOM.
Today, Lew is a clinical professor of entrepreneurship, speaker and executive coach dedicated to maximizing the potential of his students and clients. Also, he is a public company board member known for creating tremendous value.
In this episode, we explore how integrity and relationship-building form the foundation of effective leadership and how perception shapes business interactions in profound ways.
Key topics include:
• Why being a good person is essential to being a good business person
• How perception shapes customer experience and loyalty
• The importance of preparation and showing up for unexpected opportunities
• Why clear, decisive language builds trust and accountability
• How to distinguish between "important" tasks and merely "interesting" distractions
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Website and live online programs: http://ims-online.com
Blog: https://blog.ims-online.com/
Podcast: https://ims-online.com/podcasts/
LinkedIn: https://www.linkedin.com/in/charlesgood/
Twitter: https://twitter.com/charlesgood99
Chapters:
(00:00) Introduction
(01:30) Tool: The Business Case for Integrity
(04:00) Tip: Managing Your Personal Leadership Brand
(06:15) Technique: Exceeding Customer Expectations
(10:00) Tip: From Rejection to Unexpected Opportunity
(17:00) Tip: Balancing Urgency with Quality
(19:30) Tool: The French Fry Rule of Discipline
(22:15) Technique: Eliminating "If," "Maybe," and "Try"
(24:00) Tip: Distinguishing Important from Interesting
(26:30) Conclusion
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