Robot lawnmowers, Christmas tree business & monetizing email lists⏐Holdco Bros Discuss! Ep. #110
Dec 27, 2024
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Discover the potential of a concierge Christmas tree business and how TikTok is reshaping retail. Delve into the world of landscaping with insights on acquiring outdated tree lots. Explore the innovative uses of robotic lawn mowers and electric machines in the industry. Learn about optimizing email marketing for home service businesses and the significance of nurturing customer leads. Finally, uncover a unique accountability platform designed to boost trust and engagement among entrepreneurs.
36:18
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Quick takeaways
The podcast discusses a potentially profitable Christmas tree concierge business model that combines virtual selection with lower delivery costs, catering to families seeking personalized shopping experiences.
An agency is proposed to help small businesses optimize their email lists for increased sales through targeted campaigns, aligning agency incentives with business success and reducing traditional marketing costs.
Deep dives
The Idea of a Christmas Tree Concierge Service
A Christmas tree concierge business is proposed as a potentially lucrative model where one buys permits to cut down trees and delivers them to customers at a lower cost than commercial retailers. The idea includes offering customers the experience of choosing their tree virtually, creating a unique selling point. This service could attract families who prefer a more personal touch while saving money compared to supermarket prices. However, there are reservations about its viability based on consumer preferences for the experience of cutting down their own trees.
Emergence of Retail Hubs for Viral Products
A new retail store concept is introduced where products that go viral on platforms like TikTok are sold in a physical location. This store allows customers to engage with products live, participate in classes, and purchase items they see being showcased in real time. Such a hybrid model of online and offline selling recognizes the shifting dynamics of consumer shopping habits and the demand for experiential shopping. The store's opening in a location facing leasing challenges underscores a creative solution to boost foot traffic and engage shoppers.
Finding Opportunities to Acquire Local Businesses
The discussion revolves around scouting for local businesses, such as a tree lot owned by a landscaping company, that may be up for sale as owners approach retirement. Many longstanding businesses lack effective online presence or marketing strategies, creating acquisition opportunities with minimal competition. The concept highlights an approach where aspiring entrepreneurs identify and reach out to aging business owners who have valuable but neglected operations. The trend reveals a significant market, given the wave of baby boomer retirements and their businesses entering the market.
Maximizing Customer Lists for Small Businesses
A proposal surfaces for an agency focused on helping small businesses better utilize their existing email lists to generate more sales. By implementing targeted emails and nurturing customer relationships, businesses can enhance their engagement and conversion rates. The idea presents a service that circumvents typical agency overheads by only charging based on results, aligning the agency's incentives with the business's success. This approach appeals to small businesses that may be uncertain about traditional marketing expenses and are looking for more effective methods to capitalize on their established customer base.
HoldCo Bros are back! Nik and I talk about starting a Christmas tree rental service with delivery and pickup, acquiring tree lots from landscaping companies, and buying into this type of seasonal business. We also discuss robot lawn mowing and cleaning services, how you can help small businesses monetize email lists, and a business owner accountability platform to help entrepreneurs stay on track.
Timestamps below. Enjoy! --- Watch this on YouTube instead here: tkopod.co/p-yt Ask me a question on or off the show here: http://tkopod.co/p-ask Learn more about me:http://tkopod.co/p-cjk Learn about my company: http://tkopod.co/p-cof Follow me on Twitter here: http://tkopod.co/p-x Free weekly business ideas newsletter:http://tkopod.co/p-nl Share this podcast:http://tkopod.co/p-all Scrape small business data:http://tkopod.co/p-os --- 00:00 Highlights 00:32 TikTok Shop Concept Comes to Life 02:12 Christmas Tree Business Ideas 07:14 Exploring Landscaping and Tree Businesses 12:25 Innovative Uses for Autonomous Lawn Mowers 20:05 Exploring the Tree Farm Business 21:15 Monetizing Customer Email Lists 29:24 Business Owner Accountability Platform
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