A couple of researchers walk into a bar. After a few drinks, they fess up their most embarrassing tales of research gone wrong. In this podcast, Steve Portigal talks about how that one night at the bar (and cat pee) sparked the idea for his book Doorbells, Danger, and Dead Batteries. Learn why Steve believes in the value of failure stories, and how he convinced a skeptical Lou to publish the book.
Follow Steve Portigal on Twitter: https://twitter.com/steveportigal
Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia
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