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Working Hard, Hardly Working

Ep. 88 The Grit It Takes To Turn Your Idea Into A Billion Dollar Reality With Whoop's Will Ahmed

May 20, 2024
Will Ahmed, Founder of Whoop, shares his remarkable journey of creating a $3.6 billion company and wearable health tracker used by athletes worldwide. The podcast covers topics like work-life balance in entrepreneurship, innovations in health monitoring technology, strategic marketing, team building, and transitioning to a subscription model for business growth.
01:12:03

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Building a consumer brand with a focus on athletes' full-day monitoring for credibility and market gap.
  • Transitioning from founder to CEO involves empowering teams and focusing on managerial growth.

Deep dives

Creating a Performance Brand: Targeting Professional Athletes for Product Debut

Whoop aimed at building a consumer brand, starting with professional athletes to establish credibility and animate a health monitor to be worn. Assigning focus on athletes' full-day monitoring rather than just exercise, filling a gap in the sports market and emphasizing on athlete's recovery needs.

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