Negotiate Anything cover image

Negotiate Anything

The Future of Customer Service: Expert Tips from Blake Morgan

Sep 17, 2024
Blake Morgan, a customer experience expert and author of three influential books, shares valuable insights on enhancing customer-centric strategies in business. She emphasizes the necessity of internal negotiation skills for leaders who wish to create a customer-focused culture. Blake offers practical tips for balancing immediate challenges with long-term objectives. Additionally, she discusses the emotional dynamics of customer interactions, highlighting the importance of empathy and self-care for both customers and employees to foster better service experiences.
36:32

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Quick takeaways

  • Customer centricity is crucial for business growth, requiring a balance between immediate operational needs and long-term innovations.
  • Effective internal negotiation skills enable leaders to foster a customer-focused culture by building trust and collaboration within their organizations.

Deep dives

The Importance of Customer-Centricity

Customer-centricity is essential for business growth and differentiation. Focusing on making customers' lives easier and better should be a primary objective for all businesses, as successful customer experiences can lead to increased loyalty and retention. However, translating this understanding into consistent practice can be challenging due to daily pressures that distract businesses from long-term goals. Leaders need to manage immediate needs while also prioritizing future innovation and improving customer service.

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