Bungacast /427/ Why Do We Make Our Emotions Match the Market? ft. Eva Illouz
Jul 30, 2024
Eva Illouz, a renowned sociologist known for her work on emotional capitalism, dives into the intricate relationship between emotions and politics. She explores why emotions have become a societal obsession and how they are packaged and sold. Illouz dissects victim culture, linking identity with perpetual resentment. She critiques Israeli populism, revealing its emotional underpinnings of fear and love. Plus, she reflects on her changing views of the progressive left amid rising political challenges.
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Social Basis of Emotions
- Eva Illouz's interest in emotions stemmed from personal experiences and sociological inquiry.
- She explores how societal forces shape emotions, challenging the notion of emotions as solely individual.
Emotional Capitalism
- Capitalism stimulates emotions through consumer culture by embedding feelings into commodities.
- Emotions themselves are commodified, with products promising specific emotional experiences.
Capitalism and Self-Interest
- Capitalism's impact on emotions involves increased interactions and norms of self-interest.
- The market encourages self-centeredness, affecting interpersonal relationships.