The Product Experience
How to prioritise your work for impact - Nacho Bassino (Product Leadership Coach)
Nov 13, 2024
Nacho Bassino, a seasoned Product Leadership Coach and co-founder of Product Tank Cancun, dives into the nuances of impactful product management. He discusses the crucial difference between being busy and driving real business impact. Learn about the art of mapping user outcomes to business metrics through KPI trees, and discover common pitfalls in their implementation. Nacho emphasizes the importance of storytelling in product delivery, as well as strategies for effective collaboration and communication to ensure alignment with business goals.
27:18
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Nacho Bessino emphasizes the critical shift in product management from mere busyness to delivering measurable business outcomes aligned with strategic goals.
- The importance of storytelling in product management is highlighted, as it connects features to user needs and drives stakeholder engagement for greater impact.
Deep dives
The Shift from Busywork to Meaningful Impact
The podcast emphasizes the evolution of product management, highlighting the shift from simply maintaining busy schedules to focusing on delivering meaningful results. Nacho Bessino notes how many companies initially rushed to establish product teams without fully understanding their roles, leading to confusion between product management and project management. As budget constraints grow, there's an increased expectation for teams to demonstrate real outcomes from their efforts. Bessino argues that aligning product initiatives with business goals is crucial for ensuring that product managers deliver the desired impact in a measurable way.
