Writing Excuses

20.48: Now Go Write- How to Pitch Your Work

5 snips
Nov 30, 2025
Discover the art of pitching your creative work with insights on what makes a pitch resonate. Learn to differentiate between content and presentation while perfecting your delivery. Hear real-life success stories and grab handy tips like using comp titles and crafting catchy taglines. The hosts encourage practicing pitches like karaoke to improve performance and tailor them to diverse audiences. Plus, engage with an assignment to write and test three unique pitches, enhancing your communication skills!
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ADVICE

Pitching Is A Trainable Skill

  • Treat pitching as a trainable skill you can practice and improve.
  • Practice pitches in everyday conversations to make them natural and reliable.
ANECDOTE

The Schlock Mercenary Convention Win

  • Howard sold many Schlock Mercenary books at Worldcon with one terse pitch.
  • He used "Epic science fiction, four panels at a time" to convey category, tone, and humor efficiently.
ADVICE

Use A Tagline To Guide Writing

  • Find a compact tagline before you write to focus decisions throughout drafting.
  • Use that tagline to veto elements that don't match the book's intended tone or audience.
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