Live from Cincinnati, Bob sits down with Procter & Gamble’s Chief Brand Officer Marc Pritchard to discuss the company’s unique culture, how it’s adjusted its marketing strategy in recent years, and why the company has made diversity a priority. Learn why P&G still lives up to its original motto: “pure goods at an honest price.” Also, we dive into how the company has grown to a workforce of 47% women managers, and why rediscovering audio has helped P&G create more effective advertising. Plus, learn why Marc considers himself an introvert, what his daily mantra is, and why “coming out” as a Mexican-American was so important for P&G.
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Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman